Key Features
The key features of the Master Data App are the focus on Automated filling of core attributes and enhancement of analytical oriented data attributes by applying AI, Machine learning and deep learning.
Data Attribution
The Data attributions can be derived based on various data sets. Few scenarios are:
- Populating product attributes/characteristics based on product descriptions and other product attributes
- Filling in customer/consumer attributes based on Name, Geography, Segment etc. to enable a 360 view of the customer/consumer
- Filling in characteristics/analytical attributes for Vendor/Finance/HR Master Data domains
The Master Data App can be easily integrated into Master Data System that is used to manage the Master Data and assists the user to create attributes/characteristics without leaving the process.
Data Harmonization
The Harmonization App helps to harmonize enterprise data with external data using deep learning models. For Example:
- Harmonizing internal Product codes with external product codes used by Retailers, Syndicated Data source
- Harmonizing Customer characteristics/hierarchies with internal reporting hierarchies
- Harmonizing Consumer references across channels
The App can not only be integrated into a process but also offers a standalone UI focused on adoption as an option. This is to enable clients that do not have applications that can be used for this purpose.
Both the apps leverages ensemble model for deriving the attributes with better accuracy.